New Study Shows the Importance of Online Advertisement in Consumer Packaged...
Consumer packaged goods (CPG) don’t account for a large portion of online sales. CPG include items that are used by average consumers on a daily basis and need to be replaced frequently. Customers tend...
View ArticlePredicting Marketing and Public Relation Trends From Changes in Human Behavior
Marketing, communication and public relations are continuously changing now that we have entered the age of technology. In order to understand the trends of these three things, it’s important to...
View ArticleStay Ahead of the Competition With Online Marketing
Times are changing. Handwritten documents have turned in to Word files. Print newspapers have become websites. Gaming now allows you tocommunicate with and play against people from across the globe....
View ArticleBefore Hiring a Marketing Team
Hiring a marketing team for your business can be an intimidating process. Every company is unique, so finding a marketing agency that fits your specific needs is important. We’ve compiled some pointers...
View ArticleGoogle Launches Penguin and Knowledge Graph
Google has recently released two updates revolving around the search engine giant. Penguin is geared toward penalizing websites’ search ranking due to spam links found on their website and stuffing...
View ArticleSocial Media Monitoring for the Digital Marketer
The world of digital marketing has greatly benefited from the amount of programs available to help monitor social media sites. These products vary greatly in price, but seldom ever involve major...
View ArticleMobile Web Increasing Importance in B2B
The world is rapidly relying more heavily on mobile use and we are often less patient when accessing information. Mobile technology is not only for the student looking to use Facebook during class, it...
View ArticleHoliday Marketing for Your E-Commerce Website
The holidays: A time filled with snow angels, eggnog, gingerbread cookies and – of course – retail madness. While many holiday traditions have stayed in place, the dynamics of holiday shopping has...
View ArticleDoes your website have bad packaging?
I was at Sam’s Club over the weekend and walked passed a food sampling station. I love going to Sam’s Club around lunch time because it is the best free lunch in town! This particular sample stand,...
View ArticleYour SEO Is SO 2000: Content For Users, Not ‘Bots
When you hear the word “SEO,” do you still want to keyword stuff and write for Google’s robots? If so, you need stop what you’re doing and learn about today’s SEO. SEO is arguably one of the trickiest...
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